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Insights
Insights to Inspire Business Growth
Welcome to our Insights page, your go-to destination for expert advice and actionable strategies on business development and planning. From marketing tips to strategic frameworks, our blog covers all aspects of growing and managing a successful SME. Explore our articles for fresh ideas, practical guidance, and inspiring stories to help you overcome challenges and unlock your business's full potential. Dive in and take your next step toward success!
Why SMEs Need a Customer-Focused Business Plan
A customer-focused business plan ensures that strategic decisions are driven by market demand, helping SMEs stay competitive and relevant.
Howard Mann
Mar 173 min read
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The Role of Strategic Planning in Driving Customer Loyalty
Customer loyalty comes from a long-term strategy that consistently meets and exceeds customer expectations.
Howard Mann
Mar 103 min read
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How Marketing Automation Saves Time and Boosts ROI
marketing automation - everaging data insights to streamline repetitive tasks, improve engagement, and boost return on investment (ROI)
Howard Mann
Mar 43 min read
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Building an Omni-Channel Strategy to Enhance Customer Experience
Exploring the importance of omni-channel strategies and how businesses can integrate multiple channels to create seamless customer journeys.
Howard Mann
Feb 213 min read
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Why a Strong Company Vision Is Essential for Organisational Success
A clear and compelling company vision is more than just a statement—it's the foundation that aligns teams, drives strategic...
Howard Mann
Feb 133 min read
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What Is an Ownership Mindset and Why Does It Matter in SMEs?
For small and medium-sized enterprises (SMEs), cultivating an ownership mindset among employees can be a game-changer. When employees...
Howard Mann
Feb 103 min read
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Why Employee Engagement Is the Foundation of Operational Excellence
A motivated, committed workforce directly impacts productivity, efficiency, and overall operational outcomes.
Howard Mann
Feb 53 min read
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How Resilient Operations Weather Market Disruptions
Resilience is a defining factor in long-term success. Resilient operations are better equipped to withstand the unexpected.
Howard Mann
Feb 33 min read
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Building a Resilient IT Infrastructure for SMEs
A resilient IT foundation is not just a safeguard against disruptions—it’s a strategic enabler for growth.
Howard Mann
Jan 293 min read
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How to Map the Customer Journey for Better Engagement
Understanding and improving the customer journey is essential for building stronger relationships and driving engagement.
Howard Mann
Jan 204 min read
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How Strategic Planning Aligns Business Goals with Customer Needs
For SME's, aligning business goals with customer needs isn’t just beneficial—it’s a requirement.
Howard Mann
Jan 63 min read
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Strategic Insights: Crafting Success Through Diversification - New Products for Different Markets
Innovation and adaptability are paramount for sustained success.
Howard Mann
Dec 12, 20232 min read
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Strategic Insights: Navigating Success with a Freemium Pricing Strategy
Strategic Insights: Navigating Success with a Freemium Pricing Strategy
Howard Mann
Dec 8, 20233 min read
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Strategic Insights: Pioneering Growth - Expanding into New Markets for Increased Adoption
In the ever-changing world of business, expanding into new markets is a game-changer for those eyeing long-term growth. As part of a...
Howard Mann
Dec 8, 20232 min read
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Unlocking Succession Harmony: Why Business Owners Are Embracing Employee Ownership Trusts (EOTs)
Employee Ownership Trusts (EOTs) have gained prominence as a progressive and inclusive business model, offering a unique approach to...
Howard Mann
Nov 30, 20232 min read
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Mastering Business Growth: Navigating the Challenges of Strategy Implementation
Many businesses falter not due to a lack of vision but a shortfall in implementation.
Howard Mann
Nov 30, 20232 min read
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Unlocking the Role of Non-Executive Directors: An In-Depth Exploration
Delve into the multifaceted responsibilities of a Non-Executive Director in the UK.
Howard Mann
Nov 23, 20233 min read
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Enhancing Employee Engagement: A Strategic Approach
Employee engagement is a critical driver of performance
Howard Mann
Nov 22, 20232 min read
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IT Infrastructure and SME's
Discover the nuances of selecting the right IT infrastructure, how it can streamline operations, enhance efficiency and bolster security.
Howard Mann
Nov 22, 20233 min read
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How to Harness Predictive Analytics for Enhanced Customer Engagement Across the Buying Journey
How to harness Predictive Analytics for enhanced customer engagement across the buying journey
Howard Mann
Nov 21, 20233 min read
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Exploring the Mechanics and Benefits of Marketing Automation
enhance efficiency and cultivate a more personalized experience for customers using marketing automation
Howard Mann
Nov 15, 20232 min read
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